Using the power of accurate location data to deliver engaging ads
Marketers using mobile technology to create engagement with consumers are doing so in an effort to connect with audiences in real time. Which is why all mobile ad campaigns are only as good as the location data driving them. Without accurate location intelligence, ads fail to perform and deliver results.
Many ads today continue to be driven by inaccurate location data. Currently, 60% – 70% of location data being used in mobile advertising is inaccurate, costing businesses millions of dollars in wasted advertising spend.
When it comes to creating engaging advertising, close enough is NOT good enough.
Missed Audiences
Poor Performance
Invalid Insights
Wasted Impressions
Get to truly know your audience through accurate location data.
We help brands engage audiences in a timely and accurate manner by helping them deliver a personalized ad experience using the top dynamic sources for location data.
GPS​
The best location data available accurate to 5 meters.
WiFi
Accurate within 20 meters.
Cell Triangulation
Limited to accuracy around 150 meters.
99%
99% consistent delivery rate
on monthly spend
20 Billion
20 Billion auction data points analyzed on a daily basis
24 Hour
24 HR turnaround time for campaign activation
Large Network
Connected to 65,000+ mobile apps used by more than 100 million people
Unmatched Accuracy
More than 500 billion pieces of location data scored, filtered, and categorized monthly
We’ve partnered with Thinknear, a division of Telenav, the pioneer of GPS navigation for mobile phones that continues to lead innovations in location-based services to deliver your ads to the right mobile audience.
Together with our premium location data partner, our process is unmatched
Get your creative messaging across effectively using real actionable human behaviour and insights