Whitepaper: Canadian Financial Services Industry
Learn how the changing banking habits of Canadians are having an effect on the way financial institutions are engaging and connecting with customers
This white paper will explore the changing banking habits of Canadians and the effects that these new banking habits are having on the way financial institutions are engaging and connecting with customers.
By exploring Canadian statistics and data that focuses on banking habits in Canada, along with advertising and technology trends and changes in consumer behaviour, this document will help marketers and advertisers obtain a better understanding of what consumer behaviour presently looks like in the world of fintech and what it is expected to look like in the future.
This document will also explore how modern advertising technology is being used to help businesses adapt to fast paced changes in consumer behaviour and how to better prepare for any future shifts and digital transformations.